PETER BEAUGARD

Peter joins Fahrenheit 212 from the world of academia, where he was the director of the Graphic Design program at Lawrence Technological University in Detroit, MI. As an assistant professor of graphic design at Lawrence Tech, he became interested in the intersections of design and innovation through merging design thinking with the entrepreneurial process. At Lawrence Tech, Peter co-authored one new masters program as well as three new undergraduate programs in the College of Architecture and Design. At Fahrenheit 212, he is focused on translating innovative ideas into strong user-center experiences.
He has lectured and published both nationally and internationally on design strategy, the use of game play in design; and social entrepreneurship in the design disciplines.
In Detroit, he founded Studio Couture Detroit -­ a gallery, design studio, and arts incubator. Studio Couture Detroit, a repurposed fashion boutique, uses art and design methodologies to promote community building and urban renewal. In its first year, Studio Couture provided exhibition opportunities for over 130 artists from 18 states in 12 shows with over 5,000 visitors to the gallery. He also was involved as a board member in the strategic planning and messaging of Ponyride, a 30,000 square foot creative accelerate in Detroit’s Corktown neighborhood.
Peter, a native of West Chester, PA, has a BFA from Maryland Institute College of Art and a MFA from Cranbrook Academy of Art.
In his free time, Peter continues to comprehensively survey and analyze the breakfast offerings of the many Coney Islands restaurants in Detroit. He looks forward to continuing this analysis in New York City.