GOING BEYOND BETTER FOR YOU
Fahrenheit 212 President and Head of Idea Development Mark Payne will speak about health and wellness innovation at the IFT Wellness ’10 conference in Chicago.
Fahrenheit 212 has generated over $250M in revenue growth through wellness product innovations for Procter & Gamble, Hershey’s, Nestle, The Coca-Cola Company, General Mills, New Zealand’s Fonterra, and BioVittoria, among others. Joined by BioVittoria Vice President of Sales and Marketing, Paul Paslaski, Mark Payne will present recent health and wellness innovation case studies and explore new, potent innovation tools and actionable steps to help organizations propel their health and wellness innovation processes so that they too may find their innovation sweet spots.
Founded in 1939, the Institute of Food Technologists is a nonprofit scientific society and publisher of Food Technology and the Journal of Food Science. As the authoritative voice of food science and technology, IFT contributes to public policy and opinion at national, state, and local levels. With consumer wellness concerns bringing functional foods to the mainstream, the Wellness ’10 conference features industry experts sharing insights on the latest trends and key issues in the development of healthful foods.